24 March 2015

Review: Australia: Eurovision 2015 | Guy Sebastian

Guy Sebastian
Guy Sebastian
If you're going to compete in the Eurovision Song Contest just the once, you may as well send one of your most successful male recording artists with an entry that is bound to rock the arena.

Australia have accomplished just that with Tonight Again, a contemporary R'n'B track co-written and composed by self-styled 'Soul Man', Guy Sebastian.

Just in case you don't know, Sebastian won the talent contest Australian Idol back in 2003 and has since racked up 51 platinum and 6 gold certifications in his homeland. He has, however, barely managed to crack the music charts in the lucrative European and American markets. The Eurovision Song Contest is an ideal place to start, then.

No doubt this was a large part of the thinking behind his participation, particularly as his record company was involved in the selection process. The exposure from an anticipated television audience of 200 million is not likely to harm your sales potential, after all.

It's a good thing, then, that the song Sebastian cobbled together in a few days is likely to penetrate your subconscious rather quickly, as well as break the monotony of a succession of ballads which are already heading to Vienna. It's a bold, brassy club track cut from the same cloth that produces the Bruno Mars songbook, with Sebastian even managing a carbon copy vocal in places. It's not quite as obvious as Denmark's Cliché Love Song from 2014, but the fusion of 1970s Earth, Wind and Fire with modern dance music has Uptown Funk written all over it.

Streuth! It has familiarity in spades. Add to that the novelty value of an Australian entry and an automatic pass into the Final: How could it really fail, mate?

Image by Eva Rinaldi from Sydney Australia (Guy Sebastian) [CC BY-SA 2.0], via Wikimedia Commons

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